Custom web applications and selected case studies.
Move beyond standard templates and heavy solutions. As a freelance web developer in Copenhagen, I build custom systems where business logic, technical architecture and performance work together.
Sporting Health Club: Custom Staff Dashboard
BUSINESS CHALLENGE
Staff administration for more than 50 employees was handled manually in spreadsheets across 7 departments. This created data silos, administrative work for management and a high risk of human error.
THE TECHNICAL SOLUTION
A custom internal web application with role-based access for admins, managers and staff. The solution centralises data, supports approval processes and gives employees an intuitive mobile interface.
KEY FEATURES
- Role-based permissions
- Central data handling for 7 departments
- Secure real-time data storage
PROCESS
- Map the spreadsheet flow and user roles
- Develop a central dashboard with admin, manager and staff access
- Create a mobile-friendly interface and shared data model for departments
CONSTRAINTS AND CONSIDERATIONS
- The solution had to be simple enough for daily use by several user roles.
- Data had to be centralised without making administration heavier than the existing setup.
- The mobile experience had to work for employees who do not sit at a desktop.
TECHNICAL ARCHITECTURE
- React-based frontend focused on fast workflows and clear roles.
- Firebase as the data layer for central storage and real-time access.
- A component structure that makes it possible to add new views and department needs.
MAINTENANCE AND NEXT STEPS
The next natural step is ongoing improvement of reporting, data views and role-based flows as real usage patterns emerge.
BUSINESS VALUE / RESULT
Full digitalisation: manual administration significantly reduced for 7 managers and 56 users.
Management gained one shared place for staff data, and employees gained simpler access to relevant information.
AS Web Solutions: Custom website from scratch
BUSINESS CHALLENGE
Attracting B2B clients for custom development required a solution without compromises. Standard WordPress templates were too slow and did not reflect the technical quality a freelance web developer should deliver.
THE TECHNICAL SOLUTION
A complete technical rebuild from scratch focused on fast loading, smooth animations, prerendered SEO content and a clean codebase without unnecessary plugins.
KEY FEATURES
- Custom React frontend without template layers
- Route-specific metadata and prerendering
- Internal links to services and guides
PROCESS
- Positioning around custom web development and local visibility
- Develop a React-based website with a technical SEO foundation
- Continuously improve metadata, internal linking and conversion flows
CONSTRAINTS AND CONSIDERATIONS
- The website had to explain custom development clearly without promising unrealistic SEO results.
- The design had to feel technical and professional without looking like a heavy agency website.
- The content had to balance local Copenhagen relevance with the option of remote collaboration across Denmark.
TECHNICAL ARCHITECTURE
- Vite, React and TypeScript as a lightweight frontend stack.
- React Helmet metadata, sitemap, schema and internal link structure for the SEO foundation.
- Prerendering to make route-specific metadata and content visible in static HTML.
MAINTENANCE AND NEXT STEPS
The website should continue to grow with service guides, more case details and Search Console data as real search and conversion patterns emerge.
BUSINESS VALUE / RESULT
A faster, more focused foundation for local visibility and B2B lead generation.
The website works as a portfolio, local landing page and lead channel for new project enquiries.
What types of web applications and systems do I build?
As a technical freelance web developer, I focus on solutions that replace manual processes and standard templates. I build robust software solutions tailored to your procedures.
Internal dashboards
Replace unmanageable spreadsheets and paperwork with a secure internal dashboard. Ideal for data handling, shift planning, CRM data and task management.
Read about dashboardsCustomer portals (B2B/B2C)
Give customers access to their own data, invoices or orders through a fast customer portal that integrates directly with your existing systems.
Read about customer portalsCustom websites
Has your business outgrown WordPress? I build fast websites from scratch that perform well in Google PageSpeed and reflect a truly professional standard.
Read about websitesReady for a technical review of your needs?
Get direct advice from a senior web developer. Let’s discuss whether a custom web application or a new custom website is the right step for your business.